Business
Use Stock Market Downturns To Make Your Kids Millionaires

Nobody enjoys a stock market downturn, especially those who rely more on returns without active income. But as parents, we can use these sell-offs as an opportunity to help turn our kids into future millionaires.
Although I’m a perennial optimist, I believe our kids are kind of screwed. The world is getting more competitive by the day, AI is set to eliminate millions of jobs by 2040, and now it takes near-perfect SAT scores and GPAs just to have a shot at college. Long gone are the days when you could graduate and be set for life—supporting a family of four on one steady income.
But here’s the upside: as an optimist, I believe there’s still a way for kids to live comfortably, even if they get rejected from every school and company they apply to. And that’s by making them wealthy. With at least $1 million in investments, they won’t need to chase elite schools or high-paying jobs in tech, finance, law, or medicine. They can live with purpose, free from the pressure to “make it big.”
Unfortunately, I don’t see signs of genius in my kids, at least not yet. That means they probably won’t be getting perfect scores or the big scholarships needed to make college affordable. So, like any loving parent, I’m stepping in to help.
I love having specific financial goals because they keep me focused. One of my newest? Helping my two kids build $1 million portfolios by steadily investing in stocks. It might sound crazy, but I love having an insurance policy in case of a difficult future.
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The Stock Market Downturn Will Help Create Future Millionaires
With my new book, Millionaire Milestones: Simple Steps To Seven Figures, coming out, I’ve been obsessed with helping readers build lasting wealth. I recently re-read the manuscript and felt a surge of excitement—not just for my own journey, but for my kids’. I’m confident you’ll walk away from the book fired up to take action too.
There are countless ways to grow wealth, as outlined in the book. But for kids, two of the easiest vehicles are Roth IRAs and custodial investment accounts (UTMAs). In this post, I want to focus on stock investing for our children, especially during market downturns.
On April 7, the market briefly dipped back into bear territory—down over 20%—after Liberation Day failed to excite investors and Trump’s proposed tariffs shocked expectations. While others were panicking, I saw this chaos as a golden opportunity to invest for my kids, who still have 10–13 years before reaching adulthood.
But first, here’s why investing for your children might help YOU just as much as it helps them.
Why Investing For Your Kids Helps You Too
If you’re a parent reading Financial Samurai, I know you want the best for your children. That’s why you’ve likely opened 529 plans, Roth IRAs, or custodial accounts for them already. The more you help them, the less you will worry about their future.
At the end of 2024, I made a mistake. Despite being cautious on the markets—as I wrote in my 2025 S&P 500 forecast—I contributed several thousand to my son’s UTMA account, just like I had for the past seven years. The market was stable for a bit… then tanked. Classic. I felt like a fool.
But when the S&P 500 continued its slide, I saw a chance to buy the dip in his account. His balance was about $70,000 after the latest year-end contribution, small enough that any loss could be completely offset by further investing. In essence, I had the power to erase the dip, and my bad timing entirely. Psychological, that felt wonderful!
My portfolio? Not so lucky. After 29 years of building it up, it was simply too large to backstop. I no longer had a six-figure job to throw fresh cash at the downturn, and let’s be honest, writing is one of the lowest-paid professions. There wasn’t much I could do to stop the nose dive.
If I couldn’t save my own portfolio from destruction, at least I could save my kids’ portfolios.
A Huge Psychological Win As A Parent To Invest For Your Kids
Buying a dip is never easy. You don’t know when it’ll end, and those head fakes can wear you down. During the Trump tariff war, the market dropped for almost 40 straight days. It could still return to the lows given there’s not much progress with China and stagflation is now a likely outcome.
I worried about how many years of gains I might lose from being overexposed to stocks. Maybe my ~28% net worth allocation to stocks was too high after all. As every stock investor knows, the key to building great wealth is time in the market, not timing the market.
But with my son’s UTMA, each drop felt like an opportunity. I had no fear investing for him (and my daughter) because I knew the time horizon was long. And once I transferred the funds out of my own account and into his, the burden lifted. That money wasn’t mine anymore. It was up to the stock market gods to do their thing.
While my own portfolio was bleeding red, I’d look at his account and feel joy. Yes, it was technically the same pool of money being shifted, but his account felt like it had been blessed. It was surging, and just as importantly, I was taking action for his future.
Every dollar I invested for him after the drop made me feel like a more responsible parent. It became a way to fight back—against the markets, against my own doubts, and against the guilt I felt for mistiming the market earlier.
Create An Investment Portfolio Winner For Your Kids
The funny thing is, every person wealthier than you could, in theory, help wipe away your losses during a bear market. I sometimes dream about this when my own stock portfolio is getting pummeled.
If your $5 million portfolio is down 20%, like one couple I saw with inappropriate stock exposure for their ages, a centi-millionaire could easily gift you $1 million to make you whole again. Unfortunately, you probably don’t know anyone willing—or able—to do that for you.
But when it comes to your children, the story changes. You love them more than anything, and you will do whatever it takes to wipe away their financial losses. And that’s exactly what you can do by buying the stock market dip for them and building a beautiful investment portfolio.
Not only will they benefit financially in the future, but you’ll also benefit psychologically by fulfilling your role as a provider.

When The Custodial Investment Account Gets Too Large
Both of my kids’ custodial investment accounts are 100% invested in stocks. It’s the right asset allocation for them, given their 10+ year time horizons and relatively small portfolios. However, once a custodial account crosses the $100,000 threshold—as theirs now have—the potential for loss starts to feel more real.
A 20% bear market would translate to a $20,000 paper loss—just above the 2025 annual gift tax exclusion of $19,000. So once your child’s UTMA crosses $100,000, it’s worth considering dialing down the risk by shifting more into bonds. If we enter a stagflationary environment, the S&P 500 could easily correct again.
I’m also under no illusion that my son’s UTMA account will always look this good. This is likely the peak before a long, bumpy ride. And that’s fine as it still provides psychological relief compared to my own portfolio, which has taken more of a beating.
But I’m not backing down from stocks. Because his account isn’t mine and is smaller, I’m comfortable staying fully invested. Every further 10%+ correction will be filled with another injection by me.

The First Step to $1 Million Is Hitting $250,000
As I wrote in Millionaire Milestones, the most important checkpoint before reaching $1 million is getting to $250,000. That’s the point where compounding truly starts to work its magic.
We know stocks finish higher 70–75% of the time each year. Historically, the S&P 500 returns around 10% annually. At a $250,000 portfolio size, a 10% return equals $25,000—more than the annual gift tax exclusion or the 401(k) employee contribution limit. Once you hit that number, the portfolio starts working harder than you.
So, I’m sticking with a 100% stock allocation in my son’s UTMA. At a 6% compound annual growth rate with $19,000 in average annual contributions, his portfolio should surpass $250,000 by age 15. At that point, I’ll reassess the risk and potentially reallocate toward more bonds.
When to Reduce Risk in a Custodial Account
There are a few ways to think about asset allocation in your child’s UTMA account. The wrong way? Just matching your own portfolio. You’re older, have different obligations, a larger net worth, and a very different risk profile.
Logically, your child’s UTMA account should carry more risk, given their age, future earning power, and smaller portfolio size. You can always follow my age-based stock-and-bond allocation guide. It’s a smart approach.
But here’s another method I like: compare the size of their UTMA account to your total stock portfolio. If your stock portfolio is at least 20X the size of their custodial account, you should feel comfortable keeping their allocation stock-heavy until they turn 18. At 10X the size, you can start considering dialing back risk or contributing more aggressively to your own retirement portfolio.
Once they’re 18, sit down with them and discuss their goals and how different portfolio compositions can affect their future. Fortunately, I’ve also compiled historical returns for various stock-bond mixes to help guide that conversation.
Won’t Hit Millionaire Status by 18—And That’s OK
Unfortunately, I won’t be able to make my son a millionaire by the time he’s 18 just through just his custodial account. At a 6% compound return with $19,000 annual contributions, his portfolio will grow to about $366,000 over 10 years.
Still, $366,000 is a strong foundation for adulthood. It’s past the $250,000 threshold I believe is the most important to get to $1 million. If he gets rejected from 95% of the colleges he applies to—as I expect—he’ll have the financial cushion to take a gap year, study abroad, start a business, or apprentice in the trades.
And if he lets the portfolio compound untouched at 6% with no additional contributions, it should grow to $1 million by age 35. Knowing that helps me sleep well at night. There’s even more upside if he decides to contribute on his own and invest aggressively as an adult.
If this strategy appeals to you, feel free to follow it! You can even cheat a little by adding the balances of your child’s 529 and Roth IRA accounts to hit millionaire status sooner. But I think there’s something elegant about focusing on one account and building it up as much as possible.
Readers, what are your thoughts on taking advantage of stock market downturns to help make your kids millionaires? Is this a foolish goal that risks creating entitled and unmotivated adults? Or is it a wise move to build their financial foundation early—an insurance policy against years of rejection, uncertainty, and stress from the college admissions process and beyond?
What are your plans for building your children’s UTMA accounts in this stock market? And how much do you think is enough—or too much?
Your Guide To Becoming A Millionaire
If you want to become a multi-millionaire and help make your kids millionaires by the time their frontal cortex fully develops, pick up a copy of Millionaire Milestones: Simple Steps To Seven Figures. I’ve distilled over 30 years of experience to help you and your children build more wealth than 93% of the population.
Once you finish the book, I promise you’ll feel motivated to take action toward achieving financial independence. I was pleasantly surprised by how pumped I got re-reading Millionaire Milestones and methodically buying the dip for both my children’s UTMA accounts. Let me help you take action to build great wealth for your family.

Hedge Against Artificial Intelligence Eliminating Jobs
If you believe AI will eliminate millions of jobs and make finding well-paying work harder for your children, consider investing in the top private AI companies. This way, if the AI revolution plays out, you’ll likely profit handsomely. And if it doesn’t, at least you’ll have given your children a greater financial cushion.
One of the easiest ways I’ve found to invest in private AI companies is through Fundrise Venture. It provides exposure to some of the top names, including OpenAI, Anthropic, Databricks, and Anduril, among others. With just a $10 minimum, it’s an accessible option for almost anyone.
Personally, I’ve invested $153,000 in Fundrise Venture so far, with a goal of increasing my investment amount to $250,000 over time. It’s a way to diversify away from the volatile stock market. Further, in 15 years, my kids won’t be able to ask why I didn’t invest in AI when it was just getting started—because I already will have.


A blog which focuses on business, Networth, Technology, Entrepreneurship, Self Improvement, Celebrities, Top Lists, Travelling, Health, and lifestyle. A source that provides you with each and every top piece of information about the world. We cover various different topics.
Business
The Step-Up In Cost Basis And The Estate Tax Threshold

Imagine spending your life building wealth, investing in real estate, stocks, or your business, with the hope of leaving a legacy for your children. Then one day, you find yourself wondering: Will the government take a massive chunk of it anyway?
If your estate is well above the federal estate tax exemption threshold — $30 million for a married couple in 2026 under the OBBBA — you might be asking a very legitimate question:
“What’s the point of the step-up in basis if my estate still owes millions in estate taxes?”
Conversely, if your estate is well below the federal estate tax exemption threshold, you might also ask the more common question:
“What’s the benefit of the step-up in basis if I won’t be paying the death tax anyway?”
Because I’m not dead yet, I haven’t been focused too much on the estate tax owed upon death. However, like any good pre-mortem planner who thinks in two timelines, it’s important to clarify the confusion and plan accordingly.
Let’s walk through how it all actually works. I’ll explain it with three examples, so you’ll walk away understanding why the step-up in basis still matters and why estate tax planning becomes critical the wealthier you get.
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The Basics: Step-Up in Basis vs Estate Tax
The key to understanding how the step-up in basis helps, regardless of your estate’s value is knowing there are two completely different taxes in play when someone dies:
1. Estate Tax – a tax on the total value of your assets at death, if your estate exceeds the federal exemption. This tax is paid by the estate.
2. Capital Gains Tax – a tax on the appreciation of assets, but only if those assets are sold. This tax is paid by your heirs.
When someone dies, their heirs get a step-up in cost basis on inherited assets. That means the asset’s cost basis is reset to the fair market value (FMV) on the date of death. The capital gains from the decedent’s lifetime are essentially wiped out.
If you’re looking for a financial reason to hold onto your stocks, real estate, and other assets indefinitely, the step-up in cost basis is a compelling one. Instead of selling your assets, do what billionaires do, and borrow against them.
I used to think it was wasteful for investors to never sell and enjoy a better life along the way. But it turns out, never selling might be the greatest gift you could leave your adult children.
Step-up In Basis vs Estate Tax Example 1: A $50 Million House
To help us better understand how the step-up in basis and the estate tax threshold works, I want to use an extreme example. Thinking in extremes helps you understand anything better.
Let’s say you and your spouse own a single house worth $50 million. You bought it decades ago for $1 million, and it’s now your primary residence. You both pass away, and your two children inherit the property.
Capital Gains Tax:
Normally, if your children sold that house with a $49 million gain, they’d owe capital gains tax — around 20% federal plus 3.8% net investment income tax. That’s over $11 million in taxes.
But because of the step-up in basis, the cost basis resets to $50 million. If they sell the house for $50 million the day after your death, they owe zero capital gains tax. Hooray for a tax-free generational wealth transfer—just for having the good fortune of being born to a rich bank of mom and dad!
Well, not quite.
Estate Tax:
But you’re not off the hook entirely. Because your estate is worth $50 million (you have no other assets but the $50 million house) and the federal estate tax exemption for a married couple is $27.98 million in 2025, the taxable estate is $22.02 million.
At a 40% tax rate, that’s a $8.8 million estate tax bill. Ouch.
And here’s the key point: the estate tax comes first. It has to be paid before the heirs get the property — and it’s paid out of the estate itself.
So the executor (perhaps your children) either:
- Have to sell part or all of the house to pay the estate tax, or
- Use other liquid assets in the estate (if any) or borrow against the house
- Borrow Against the Property (Estate Takes Out a Loan)
- Use Life Insurance (Irrevocable life insurance trusts)
- File a 6-month extension with the IRS and ask to pay in installments
If you know you have a large, illiquid estate, you must plan ahead to figure out how to pay the estate tax.
So What’s the Point of the Step-Up?
At first glance, this seems discouraging. You still owe tax, so what did the step-up even save you?
Here’s the thing: Without the step-up, the tax bill is much worse.
Imagine the same scenario, but there was no step-up in basis. The kids inherit your $50M house with a $1M cost basis. Now the total taxes owed are:
• Estate tax: $8.8 million
• Capital gains tax (if they sell): 23.8% of $49 million = ~$11.7 million
Total tax: $20.5 million
That’s 40% of the value of the estate gone to the government. With the step-up in basis, that total tax burden drops to just the $8.8 million estate tax from $20.5 million.
In other words, the step-up in cost basis prevents double taxation. It doesn’t make estate tax go away — but it shields your heirs from also having to pay capital gains tax on the same appreciated value.
Step-up In Basis vs Estate Tax Example 2: A $40 Million Stock Portfolio
Let’s say your net worth is in tech stocks you bought in the early 2000s. Maybe you got into Amazon at $50 a share or invested in a portfolio of private AI companies. Your portfolio’s now worth $40 million, and your cost basis is only $2 million.
When you pass away:
- Your heirs receive the stock at a stepped-up basis of $40 million
- If they sell right away, they owe no capital gains tax
- But if your total estate (including other assets) exceeds the exemption, they’ll still face estate tax on the amount over the threshold
Let’s say your estate is $45 million, and you’re married. With a $25 million exemption at the time of death, the taxable estate is $20 million, equaling an estate tax of $8 million.
Again, the step-up doesn’t save you from the estate tax, but it saves your heirs from owing capital gains tax on $38 million in gains, which would have been another $9 million or so.
Step-Up in Basis Example 3: A $4 Million Rental Property
Let’s say you bought a rental property 30 years ago for $400,000. Over time, its value has appreciated to $4 million, and it’s now fully paid off. You have no mortgage, and your total estate—including this property, some retirement savings, and other assets—is worth $5 million.
Since the federal estate tax exemption for an individual is $13.99 million in 2025 (or $27.98 million for a married couple), your estate is well below the taxable threshold. That means no estate tax is due—your heirs get everything without the estate owing a penny to the IRS.
But here’s where the step-up in basis makes a massive difference:
Capital Gains Tax Without the Step-Up:
If you gifted the property to your child while alive, they’d inherit your original $400,000 basis, not the $4 million fair market value. If they later sold it for $4 million, they’d owe capital gains tax on $3.6 million of gains — likely over $850,000 in taxes, depending on their income and state.
On the other hand, if you hold the property until your death, then your heirs get a step-up in basis to the fair market value on your date of death — in this case, $4 million. If they sell right away, no capital gains tax is due.
So ironically, doing nothing and holding onto the property until death is often the most tax-efficient strategy. So perhaps your boomer parents aren’t so greedy after all for not helping you more while alive.
Capital Gains Tax With the Step-Up:
But if you hold the property until death, the basis is stepped up to the $4 million fair market value. Your heirs can then sell it for $4 million the day after inheriting it and owe zero capital gains tax.
Who Pays What Tax?
- Estate tax is paid by the estate, if owed, before assets are distributed.
- Capital gains tax is only paid by the heirs if they sell the asset and only if there’s a gain beyond the stepped-up basis.
In this third example, because the estate is below the exemption limit and your heirs sell right after inheriting, neither the estate nor the heirs pay any tax. Hooray for not being rich enough to pay even more taxes!
The Step-Up Is a Gift — But It’s Not a Shield
Think of the step-up in basis as a forgiveness of capital gains tax, but not a full pardon from all taxes.
You’re still subject to the estate tax if your assets exceed the exemption. But the step-up can make a huge difference in the after-tax inheritance your children receive.
For high-net-worth families, the step-up is essential to prevent what could otherwise become a 60%+ combined tax burden.
Even if you don’t expect your estate to be large enough to trigger estate tax, the step-up in basis can still save your heirs hundreds of thousands to millions of dollars in capital gains taxes.
The step-up is one of the most powerful estate planning tools available — and a compelling reason to hold onto appreciated assets until death, especially if your goal is to maximize what you pass on.
Actions You Can Take To Reduce Your Estate Tax
If your estate is well above the federal exemption — especially if most of your wealth is tied up in a single asset like a business, property, or concentrated stock position — you need to plan ahead. Some strategies include:
1. Grantor Retained Annuity Trust (GRAT)
Move appreciating assets out of your estate into trusts, like a Grantor Retained Annuity Trust (GRAT) or Intentionally Defective Grantor Trust (IDGT). These remove future appreciation from your taxable estate.
Example: Put $1M of rapidly appreciating assets (like stocks or real estate) into a short-term, 2-year GRAT. You get annuity payments back, and the future appreciation passes to heirs gift-tax free.
- Transfer $2M into a 2-year GRAT
- Receive $1M/year back in annuities
- Asset appreciates 8% annually
- After 2 years, excess growth goes to heirs estate-tax free
A Revocable Living Trust Doesn’t Reduce Your Taxes
For those wondering whether putting your assets in a revocable living trust can help you save on estate taxes or capital gains taxes — it doesn’t. A revocable living trust is primarily a tool for avoiding probate, maintaining privacy, and streamlining the distribution of your assets after death.
While it does ensure your heirs receive the step-up in basis on appreciated assets (since the trust is still considered part of your estate), it does not reduce your estate’s value for estate tax purposes. The IRS treats assets in a revocable trust as if you still own them outright.
In other words, the trust helps with logistics and efficiency — not with reducing your tax bill. If your goal is to lower your estate taxes, you’ll need to explore other strategies, such as lifetime gifting, irrevocable trusts, or charitable giving, which actually remove assets from your taxable estate.
2. Annual Gifting
You and your spouse can give up to $19,000 (2025) per person, per year to anyone without reducing your lifetime exemption. The annual gift limit tends to go up every year to account for inflation.
Example: you and your spouse have 2 children and 4 grandchildren. That’s 6 people × $19,000 × 2 spouses = $228,000/year.
Over 10 years:
- $228,000 × 10 = $2.28 million removed from your estate
- These gifts also shift appreciation out of your estate, compounding the benefit
If your estate is well below the estate tax exemption amount, annual gifting won’t make a difference for estate tax reduction purposes. You’ve just decided to help your children or others now, rather than after you’re dead.
Further, you’re free to give more than the gift tax limit a year if you wish. Technically, you’re supposed to file Form 709 if you do, but I don’t think it matters if you’re way below the estate tax threshold.
3. Charitable Giving
Donating part of your estate to a charity can reduce your taxable estate and support causes you care about. Charitable remainder trusts can provide income for you and a benefit for your heirs, while reducing the tax burden.
Example: You set up a Donor Advised Fund and donate $100,000 a year to your children’s private school for 10 years. Not only do you help your school, you reduce your taxable estate by $1,000,000 and get a board seat. In turn, your children get a leg up in getting into the best high school and colleges.
4. Buy Life Insurance in an ILIT
Life insurance held inside an Irrevocable Life Insurance Trust (ILIT) can provide your heirs with liquidity to pay estate taxes — without the proceeds being taxed as part of your estate.
Example: Buy a $3 million life insurance policy inside an ILIT. The trust owns the policy and receives the payout tax-free when you die.
That $3 million death benefit can be used by your heirs to pay estate taxes, so they don’t have to sell assets.
Pro: Provides tax-free liquidity.
Con: You must give up control of the policy (but can fund premiums via gifting).
5. Charitable Remainder Trust (CRT)
Place appreciated assets into a CRT. You receive income for life, and when you die, the remainder goes to charity. You get a partial estate tax deduction now.
Example:
- Donate $5M appreciated stock
- You receive $200K/year income
- Get a charitable deduction today (~$1.5–2M)
- Avoid capital gains on sale of stock inside the trust
- Reduces taxable estate by $5M
Pro: Gives you income, avoids capital gains, helps charity
Con: Your heirs don’t receive the donated asset
6. Family Limited Partnership (FLP)
Put assets into an FLP and gift minority interests to family members. Because these interests lack control and marketability, the IRS allows you to discount their value by 20–35%.
Example:
- Move $20M into an FLP
- Gift 40% interest to heirs
- With a 30% discount, value is reported as $5.6M, not $8M
- Reduces reported estate value significantly
Pro: Keeps control while reducing taxable estate
Con: IRS scrutinizes discounts — must be done carefully
7. Relocate To A Lower Tax State Or Country
Finally, you may want to consider relocating to a state with no state estate or inheritance tax before you die. There are over 30 such states. If you can successfully establish residency, your estate—and ultimately your heirs—could save millions of dollars in taxes.
Now, if you’re a multi-millionaire thinking about moving to another country to avoid estate taxes, keep in mind: there’s no escaping the federal estate tax if your estate exceeds the exemption threshold. Even if you’ve lived abroad for decades, as long as you’re a U.S. citizen, your entire worldwide estate remains subject to U.S. federal estate tax upon your death.
However, if you officially renounce your U.S. citizenship, the rules change. You’ll no longer owe U.S. estate tax on non-U.S. assets—only on U.S.-situs assets like real estate and U.S. stocks. But there’s a catch: if your net worth exceeds $2 million, or if you can’t certify five years of U.S. tax compliance, you’ll be classified as a “covered expatriate” and may be subject to an exit tax under IRC Section 877A.
This exit tax treats all your worldwide assets as if they were sold the day before you renounce, taxing any unrealized gains above a certain exemption.
Final Thoughts: The Step-Up in Basis Helps A Lot
If your estate is under the federal exemption, the step-up in basis remains a powerful tool that lets your heirs inherit appreciated assets tax-free. By holding onto your wealth until death, your heirs receive a stepped-up cost basis and can avoid capital gains taxes if they sell. In contrast, if you gift appreciated assets during your lifetime, the recipient inherits your original cost basis, potentially triggering significant capital gains taxes upon sale.
Once your estate exceeds the exemption threshold, the federal estate tax kicks in. Without proper planning, your heirs may even be forced to sell valuable assets just to cover the tax bill. The step-up helps, but it’s not a substitute for a thoughtful estate plan. Strategies like GRATs, ILITs, and charitable trusts can dramatically reduce or even eliminate your estate tax liability, but only if you start planning early.
Also keep in mind: not all assets get a step-up in basis. Pre-tax retirement accounts like IRAs and 401(k)s don’t qualify. Instead, your heirs will owe ordinary income tax when they withdraw the money—not capital gains.
Your best move? Talk to an experienced estate planning attorney. We have, and it made a world of difference for our peace of mind. The step-up may save your heirs from one tax, but the IRS is still waiting with another.
Readers, are you now less upset about your wealthy parents holding onto their assets instead of gifting them to you while they’re still alive—thanks to the step-up in cost basis? Does it make more sense for more of us to hold onto appreciated assets until death and borrow against them if needed, rather than sell and trigger capital gains taxes?
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Diversify Your Retirement Investments
Stocks and bonds are classic staples for retirement investing. However, I also suggest diversifying into real estate—an investment that combines the income stability of bonds with greater upside potential.
Consider Fundrise, a platform that allows you to 100% passively invest in residential and industrial real estate. With over $3 billion in private real estate assets under management, Fundrise focuses on properties in the Sunbelt region, where valuations are lower, and yields tend to be higher. As the Federal Reserve embarks on a multi-year interest rate cut cycle, real estate demand is poised to grow in the coming years.
In addition, you can invest in Fundrise Venture if you want exposure to private AI companies like OpenAI, Anthropic, Anduril, and Databricks. AI is set to revolutionize the labor market, eliminate jobs, and significantly boost productivity. We’re still in the early stages of the AI revolution, and I want to ensure I have enough exposure—not just for myself, but for my children’s future as well.

I’ve personally invested over $400,000 with Fundrise, and they’ve been a trusted partner and long-time sponsor of Financial Samurai. With a $10 investment minimum, diversifying your portfolio has never been easier.
To increase your chances of achieving financial independence, join 60,000+ readers and subscribe to my free Financial Samurai newsletter here. Financial Samurai began in 2009 and is the leading independently-owned personal finance site today. Everything is written based off firsthand experience.

A blog which focuses on business, Networth, Technology, Entrepreneurship, Self Improvement, Celebrities, Top Lists, Travelling, Health, and lifestyle. A source that provides you with each and every top piece of information about the world. We cover various different topics.
Business
Perplexity CEO: AI Coding Tools Transformed the Way We Work

AI search engine startup Perplexity internally mandated the use of AI coding tools — and says that its engineers have been noticeably more productive.
Perplexity CEO Aravind Srinivas told Y Combinator that the startup “made it compulsory” for its engineers to use AI coding tools such as Cursor or GitHub Copilot. These tools can generate blocks of code and debug programs.
Srinivas said that Perplexity engineers have seen measurable outcomes so far: Using the tools cuts down on “experimentation time” for new tasks from “three, four days to literally one hour,” he said.
“That level of change is incredible,” Srinivas stated. “The speed at which we can fix bugs and ship to production is crazy.”
Perplexity’s AI search engine reported a 20% month-over-month growth in May with 780 million queries.
Perplexity CEO Aravind Srinivas. Photographer: David Paul Morris/Bloomberg via Getty Images
At Bloomberg’s Tech Summit in May, Srinivas predicted that within a year, Perplexity would be handling “a billion queries a week.” He pointed out that when the AI search engine first got started in 2022, it processed 3,000 queries a day, advancing to 30 million queries a day by May.
“It’s been phenomenal growth,” Srinivas stated at the event.
Still, there “are issues,” Srinivas said about using AI coding assistants, noting that the tools can introduce new bugs that software engineers aren’t familiar with and don’t know how to fix.
Last week, Perplexity introduced Comet, an AI-powered web browser that takes on Google Search and Google Chrome. Comet uses Perplexity’s AI search engine as its default tool, putting the company’s core product front and center for users.
In May, Perplexity was reportedly in late-stage talks for a $500 million funding round that would value the company at $14 billion.
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Business
How This Teacher Turned Business Owner Got Started

Opinions expressed by Entrepreneur contributors are their own.
Angie Snow was a teacher and mom of three young children when her husband suggested buying an HVAC company together. Assuming she’d be playing a background role, she agreed.
“I thought, Oh good, I can get out of the classroom, be at home. This will be a piece of cake! I just have to answer the phone and send out invoices, right? No big deal,” she says.
But what started as a small step into the trades industry quickly turned into a much bigger leap. Over the past 18 years, Snow and her husband grew Western Heating and Air Conditioning more than they ever could have imagined. Now an industry advisor, Snow also teaches business owners how to succeed with ServiceTitan, a leading home services software company.
“I thought teaching was for me, but it’s been fun as I’ve built my business and been able to help other contractors along the way,” she says. “I’ve been able to slide back into that teaching seat, just in a different role.”
Snow’s transition into the trades wasn’t always easy. As a woman stepping into a leadership role in a male-dominated industry, she struggled with impostor syndrome and finding her footing. Everything changed when she found community through Women in HVACR, an organization that promotes education, mentorship and support for women in the industry.
“I was like, ‘I found my people,'” Snow says.
Related: He Went From Customer to CEO of a Rapidly-Expanding Dessert Chain By Following This Process
That moment sparked a deeper passion. Snow later served on the group’s advisory board for six years and got involved with groups like Women in Plumbing and Piping and National Women in Roofing. “It’s just so cool to see these organizations exist to support women, where a lot of times we just haven’t felt or seen that in the trades,” she says.
Building a place in the trades where everyone can feel seen and supported became Snow’s goal, and part of her leadership philosophy centers on creating a workplace with a strong internal culture.
“Number one, you have to work on your leadership and always evolve as a leader — connecting with your people, helping your people feel like they matter and having a vision for them to look at and to follow. The foundational work has to be in place,” she says. “They have to know that you care and you’re a company and a brand worth working for.”
One of the biggest hurdles today is attracting younger workers to the trades. Snow says it’s not just about better recruiting, but rather about changing outdated perceptions of the industry.
“Something we’re doing at ServiceTitan to change that stigma is to show how home service companies are really the heroes,” she says. “They’re the ones showing up. You will have steady work, and these people are the heroes.”
The Covid-19 pandemic helped prove that point. While other industries slowed down, essential home services stayed strong. “It brought a new light to how important the trades are and why we are so needed,” Snow says.
Still, employee retention and morale require more than job security. Snow recognized that many employees, especially Gen Z workers, care deeply about balance and flexibility, which are things that don’t always come naturally in a demanding industry like home services.
“That generation really values work-life balance. They value having time with their family and time off when they want it,” Snow says. “We’re a 24/7 industry, but to help them, I show that I care about them and honor that work-life balance. Because that’s what I want in my life too.”
True to her word, she reworked the team’s schedule into four-day workweeks, which resulted in more engaged workers who take pride in each job.
Technology has also been a huge part of helping Snow deliver a high-level experience. Since switching to ServiceTitan in 2018, Western Heating and Air Conditioning has seen improvements in efficiency. Snow says artificial intelligence is further transforming the game. “It is just crazy how AI can analyze and do so many things so much faster,” she says.
With AI tools, her team can automate dispatching, consolidate contacts, track sales calls and even help technicians perform better during service visits. It’s a win-win: Smarter systems empower her people to focus on serving customers.
Looking back, Snow never imagined where this journey would take her. But she hopes others, especially women and young people, realize the trades offer much more than people assume.
“There is a path for everyone in the trades, and there is so much opportunity [and] money to be made,” she says. “It’s a very nice industry that way, and it is a service that people need. I would definitely consider finding your own unique genius in where you shine and finding a path in the trades, because it won’t let you down. You’ll be surprised.”
After nearly two decades growing a successful HVAC company and helping shape the future of the trade industry, Snow’s advice to current and future business leaders is clear:
- Lead with people in mind. Whether it’s your technicians or customers, building a business rooted in care, connection and trust sets the foundation for long-term success.
- Create an employee experience worth staying for. From flexible schedules to a culture of belonging, investing in your team elevates every part of your business.
- Embrace innovation early. Tools like AI and integrated software platforms don’t just boost efficiency — they also free your team to focus on what matters most: serving customers.
- Redefine what leadership looks like. There’s space in the trades for every kind of strength and every kind of leader.
- If there’s an open door, walk through it. The trades are full of hidden opportunities. Whether you start in the field, the office or by someone else’s side, you might be surprised where you end up.
Watch the episode above to hear directly from Angie Snow, and subscribe to Behind the Review for more from new business owners and reviewers every Tuesday.

A blog which focuses on business, Networth, Technology, Entrepreneurship, Self Improvement, Celebrities, Top Lists, Travelling, Health, and lifestyle. A source that provides you with each and every top piece of information about the world. We cover various different topics.
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