Business
14 Greggs Interview Questions and Answers: A Complete Preparation Guide

If you’re planning to gain entry into the esteemed ranks of Greggs, then there’s no doubt that you’ll need to pass muster with their interview process. After all, this is where your future career could be decided!
Don’t fret – we’ve got you covered! This comprehensive guide contains a wealth of information on how one might go about securing an interview at a fast food establishment like Greggs.
Do you want a job interview preparation for Greggs? A good beginning for you as far as potential employment is concerned. This has however been made easy in this complete guide since we shall give you a step by step method towards preparing for Greggs interview. We have everything for every question right from who asks questions to experts’. Okay then. Relax and lets explore the land of Greggs Questions and Answers!
Company Overview and Core Values
Prior to discussing some of the interview questions, we shall take a closer look at Greggs – the UK’s number one bakery and food on the go retailer. Greggs is one of Britain’s beloved brands today that started as a family business founded in Newcastle upon Tyne in 1939 and now has more than 2,000 shops all around Britain.fVICENSE: Creative Commons Attribution / Share-Alike This loyalty among their customers is due to the fact that they concentrate in selling freshly baked delicious products at reasonable prices.
Whatever they do, the company’s core values lie at its heart.
Quality comes first, and they are always striving to better a product to customer satisfaction. In addition, they emphasize teamwork by creating an open and cooperative working space. Lastly, they seek positively transforming their surrounds by undertaking a number of programs including the Greggs Foundation which helps support for local projects.
General Interview Tips
Preparing for an interview can be nerve-wracking, but with the right approach, you can ace it! Here are some general interview tips to help you prepare:
1. Research the company: Familiarize yourself with Greggs’ history, values, and products. This will demonstrate your enthusiasm and genuine interest in the company.
2. Dress appropriately: Choose professional attire that aligns with the image of a bakery food-on-the-go retailer. Dressing smartly shows that you take the interview seriously.
3. Practice common interview questions: Rehearse your answers to commonly asked interview questions. This will help you feel more confident and prepared on the day.
4. Showcase transferrable skills: Highlight any relevant skills or experiences from your previous jobs that can be applied to the role you are applying for at Greggs. For example, customer service experience or handling cash registers.
Greggs Interview Questions and Answers:
What is your biggest mistake?
I don’t have any!
Erin, your CV is spotless – I find it peculiar that you’re hesitant about mentioning any blunders. My query here is: how can you look back on past experiences and not single out any incidents from them as detrimental? Don’t fret over the negative aspects of your career; instead, redirect that energy towards accomplishing more lofty goals!
My answer here is quite simple – forget about the “whys”. Rather than dwell on why something happened or what could have occurred differently, one must avoid deifying oneself in order to achieve lasting success. Rather than conversing about regrets, think about which decisions led up to those outcomes; then consider steps to rectify these misfortunes should they present themselves again in the future.
I once failed a course wherein I had been studying for months; however, due to circumstances beyond my control, I had to withdraw from the class and consequently forfeited my final exam grade. Even though this experience was disheartening at first glance, when I look back on it today – knowing that perseverance has led me here– it’s easy to appreciate the benefits of having encountered obstacles along the way.
What is the most unfair thing someone has done to you?
Andra has been nicknamed “Queen Gregg” due to her success and stardom, but without a doubt she’s also an absolute gem.
A few terse remarks were thrown my way during the interview: “You need to adopt a more pleasant tone” and “I was quite perturbed at how imperious you were being”.
Undeterred, I reined in my tone of voice and employed a gentler vocabulary for our conversation – though it did not elicit any appreciable change in demeanor from my interlocutor! Unsurprisingly enough then that upon hearing this response I was rather dismayed; however on further reflection perhaps this is all part of the process!
What was the best project you’ve been a part of?
I’ve been fortunate to work on a wide range of projects, from launching an app to developing location-based applications. My most recent endeavor was creating a model that could effectively translate data from IoT devices into meaningful information for businesses and customers alike.
The effort was gratifying; the project was complex but achievable. I felt confident in my abilities as a leader and taking charge when necessary to garner success. This is something that I value intensely!
Of course, this particular venture afforded me the opportunity to research my field at length. By working with colleagues and peers across several industries, I gained valuable insights into what makes a successful enterprise -I feel like I have come a long way since then!
How do you handle criticism?
If someone expresses dissatisfaction with your product, how should you respond? It’s all about degrees of displeasure. When it comes to customers, your job is simple: if they’re not happy, find out why and rectify the issue promptly – even if that entails voiding their purchase!
Greggs’ chief operating officer, John Mckay, shares his thoughts on handling customer complaints. He says it’s essential to maintain a steady pulse when it comes to those who criticize your products or services:
You have to remain balanced when dealing with issues like this one. You can’t let any perceived slights get under your skin; instead, remain calm and provide solutions for those who may be upset about something.
Describe yourself in three words.
Your Greggs job interview isn’t solely about showcasing your experience and qualifications, it’s also about highlighting who you are. To demonstrate your personality, I recommend sharing three words that best portray who you are as a person.
To answer this question, there is no universal standard for fully comprehending one’s identity; however, here are some options that may pique the interest of potential coworkers: consider employing one of these descriptors in describing yourself:
Affable – This means friendly and approachable. It’s an uncommon choice, but it could prove relevant if utilized in conjunction with another phrase such as ‘amiable’.
Irreverent – You could choose to describe yourself by using this word, which implies derision and irreverence towards authority figures and norms alike. Alternatively, if you’re still uncertain what words should be used then it might help to imagine the phrases ‘flexible’ or even ‘unconventional’ while deliberating on suitable adjectives that would adequately reflect such qualities like lightheartedness and unpredictability.
Why did you decide to get into this industry?
Why did you decide to take this plunge? It’s an instinctive question, albeit one that requires an answer. In the case of my friend Morgan; she embarked on her journey into the restaurant industry because she sought fulfillment from providing a service to others – making it her priority when considering any career choice.
If Morgan is your go-to for advice about pursuing entry-level positions in the food industry, then here are some other helpful tips:
Despite the high median annual salary for a food prep cook, there are plenty of culinary school graduates who can attest that their decision was not an easy one, with many facing financial strain and choosing between putting food on the table or finishing their education first. Even after securing employment, some professionals still must contend with demanding schedules which may necessitate compromising work/life balance in order to make ends meet. However, if you find yourself seeking more autonomy over your hours while still managing to retain steady income – this could be ideal!
What’s the most common mistake first-time customers make when ordering from you?
In order to avoid mistakes, it is essential not only to familiarize yourself with Greggs’ menu and nutritional information but also to consult your physician before consuming anything from their offerings.
Customers commonly report that the most common mistake is opting for a sandwich bread instead of slicing fresh bread. With so many delicious options available, it can be a challenge determining which one will provide the perfect balance between taste and nutrition.
The majority of customers who purchase at least one item from the menu typically gravitate towards purchasing one of our regular-sized staples such as sausage or egg sandwiches.
On occasion, customers may make an impulse purchase without taking into consideration the cost involved. Remember: prices are merely indicative of what you can expect when purchasing in bulk rather than individual products!
What’s the most unusual order you’ve taken?
When I asked this question, the responses ranged from ‘I always order crumpets with butter’ to ‘double meat pies’.
Don’t fret if you’ve had a hefty lunch – whether it be an extravagant combination of pastries or hearty cuisine. At Greggs we aim to please everyone!
It’s imperative that you formulate unique orders to maximize the potential of your audition experience and stand out amongst the crowd. Here are some tips:
What would your dream customer say about what you do?
With my dream customer, I’d like to see a man purchase a hot breakfast sandwich. On the way home from work, he will stop by our establishment and treat himself with one of these indulgent creations – beaming with happiness as they savor it while they’re on their commute.
This respondent is indicative of the consumers who frequent Greggs across the United Kingdom; those individuals who are seeking out convenience foods that can be eaten anytime of day or night. For this reason alone, I am excited to speak with this potential client!
If you were to meet an ideal customer, what would they say about what you do? What sort of rhetoric would they employ in their endorsement?
Now, let’s dive into some other specific interview questions that you may encounter during your Greggs interview. We have compiled a list of commonly asked questions and provided detailed sample answers to help you prepare:
Question 1: Can you tell us about yourself?
Sample Answer: “Certainly! My name is [Your Name], and I have always had a passion for baking. I have honed my skills by working part-time at a local bakery during my high school years. After completing my culinary studies, I gained experience in a bakery where I developed my expertise in creating delicious pastries and bread. When I discovered Greggs, I was immediately drawn to the company’s commitment to quality and affordability, which aligns with my personal values as a baker.”
Question 2: Why do you want to work at Greggs?
Sample Answer: “I have been a loyal customer of Greggs for years, and I truly appreciate the high-quality products and friendly service I receive every time I visit. It would be an honor for me to be part of the team that brings joy to customers through delicious baked goods. Additionally, I admire Greggs’ community outreach initiatives, such as the Greggs Foundation, and I would love to contribute to these efforts.”
Question 3: How would you handle a difficult customer?
Sample Answer: “When faced with a difficult customer, my priority is to remain calm and empathetic. I would listen to their concerns attentively and offer a sincere apology if necessary. By maintaining a positive attitude, I would strive to find a solution that meets the customer’s needs while adhering to company policies. It is important to remember that customer satisfaction is our top priority, and I would do my best to turn their negative experience into a positive one.”
Question 4: How do you handle a fast-paced work environment?
Sample Answer: “Having worked in busy bakeries in the past, I am familiar with the demands of a fast-paced work environment. I thrive under pressure and pride myself on my ability to multitask effectively. Prioritizing tasks, staying organized, and maintaining clear communication with colleagues are crucial in such settings. I believe my experience has equipped me with the skills needed to excel in a fast-paced work environment like Greggs.”
Question 5: Tell us about a time when you went above and beyond for a customer.
Sample Answer: “During my time at a local bakery, I encountered a customer who had a dietary restriction and struggled to find suitable options. I took it upon myself to research alternative ingredients and develop a range of delicious gluten-free pastries. This not only delighted the customer but also expanded the bakery’s customer base and increased sales. Going above and beyond for customers is something that brings me immense satisfaction, and I look forward to doing the same at Greggs.”
Additional Tips for Nailing Your Greggs Interview
To further enhance your interview preparation, here are some additional tips to help you nail your Greggs interview:
- Highlight your passion for baking and food: Greggs values individuals who share their passion for baking and food. Be sure to express your enthusiasm for the industry and your desire to contribute to the company’s success.
- Demonstrate excellent customer service skills: Greggs prides itself on providing exceptional customer service. Share examples from your past experiences that highlight your ability to create positive customer interactions and handle challenging situations.
- Show your flexibility and willingness to learn: As a fast-paced and ever-evolving industry, Greggs values employees who are adaptable and eager to learn. Emphasize your willingness to take on new challenges and your ability to quickly adapt to changing circumstances.
- Ask thoughtful questions: Towards the end of the interview, don’t forget to ask insightful questions about the company’s future plans, the role you are applying for, or the team dynamics. This will demonstrate your interest and engagement in the interview process.
Conclusion
Be vigilant when negotiating your compensation package, as employers often grant raises and offer signing bonuses to entice you to make an initial commitment. It is essential that you remain in the loop regarding any possible offers; even if they are not offered initially – chances are they may be renegotiated at some point in time!
Business
Save More Than 80% on This Adobe Acrobat + Microsoft Office Pro 2021 Bundle

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.
Running a business means working with documents, presentations, spreadsheets, and contracts daily. Having the right tools in place can make or break efficiency, and that’s exactly what this offer delivers.
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Why business leaders should pay attention
This isn’t just another software discount. For small business owners, entrepreneurs, or managers overseeing lean teams, the cost of subscriptions adds up quickly. This bundle eliminates that problem by combining the best offline PDF software with a permanent copy of Microsoft Office Pro.
- Adobe Acrobat Classic (three years): Work securely offline with tools to create, edit, and protect PDFs. Convert PDFs into Office files, redact sensitive sections, or generate forms—all with enhanced security features. With no reliance on the cloud, you maintain control of your documents while meeting compliance and client needs.
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This bundle costs less than many companies spend in a single month on recurring subscriptions. Whether you’re in real estate creating contracts, in consulting preparing presentations, or in finance handling data-heavy spreadsheets, the Acrobat + Office bundle gives you the core tools to run daily operations smoothly.
Pick up this Adobe Acrobat + Microsoft Office Pro 2021 Bundle while it’s just $89.99 (MSRP: $543.99) during this pre-Labor Day sale.
Adobe Acrobat Classic + Microsoft Office Professional License Bundle
StackSocial prices subject to change.
Running a business means working with documents, presentations, spreadsheets, and contracts daily. Having the right tools in place can make or break efficiency, and that’s exactly what this offer delivers.
For a limited time, you can get a three-year subscription to Adobe Acrobat Classic plus a lifetime license to Microsoft Office Professional 2021 for Windows—all for just $89.99 (MSRP: $543.99).
Why business leaders should pay attention
The rest of this article is locked.
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The Most Common Tax Planning Mistakes For High Earners

If my posts on the mistake of chasing value stocks or the need to invest big money to make life-changing money don’t resonate, consider hiring a financial professional to manage your portfolio. You may not be obsessed enough to consistently invest the amount needed to retire comfortably. Offloading the burden of investing frees up your time and energy to focus on work, family, and hobbies.
At this moment, I’m preparing to do my taxes again. Every year I file an extension (Oct 15 deadline) because of delayed K-1s from private fund investments. So when Empower reached out about highlighting tax planning mistakes for high earners, I agreed. It’s a topic I know all too well.
What I didn’t realize is that Empower offers tax planning as part of its standard client service. No extra invoices, no $300/hour CPA bills. Just integrated advice, included in the management fee. Considering that taxes are often the single largest expense for high-income earners, having proactive strategy baked in is a big deal.
The Importance Of Tax Planning For High Income Earners
When you’re a high earner—think $250,000+ income or the potential to get there—you’ve probably got a lot on your plate: investments, real estate, maybe a business or two. What you might not be paying enough attention to? Tax planning.
It’s not sexy like a moonshot AI stock, but the compounding effect of smart, consistent tax moves can rival investment returns over time. As Empower Personal Wealth specialist Scott Hipp, CPA, CFP® explains, for high-income, high-net-worth clients, tax planning isn’t about chasing one-off loopholes, it’s about proactive, coordinated, year-round strategy.
Let’s dive into four key questions Scott answered that reveal just how much value smart tax planning can deliver. If you’re searching for a financial professional to manage your wealth, choosing one that integrates tax planning into their service is essential, not an add-on.
Empower has been a long-time affiliate partner of Financial Samurai, and I personally consulted for Personal Capital (later acquired by Empower) from 2013 to 2015. I’ve seen firsthand how incorporating tax strategy into wealth management can meaningfully boost long-term returns.
1. Why is tax planning critical for high earners?
When you’re in the top federal tax brackets—32%, 35%, or 37%—every strategic move counts more. Saving 1% on taxes for someone making $100K is nice. Saving 1% for someone making $800,000? That’s four first-class tickets to Hawaii with a couple thousand left over.
Scott says most people think of tax planning as a once-a-year scramble or a hunt for magical loopholes (“I heard Uncle Bob pays zero taxes because he made his dogs employees…”). The truth: the biggest gains come from small, consistent, legal moves year after year.
It’s like The Shawshank Redemption: pressure and time. Maxing out a health savings account, backdoor Roth contributions, charitable “bunching,” and tax-loss harvesting may seem minor in isolation, but over 20 years, they can carve a serious tunnel toward financial freedom.
Here’s the danger: by the time you file in April, most opportunities are gone. If you’re filing 2025’s taxes in April 2026, your deadline for most strategies was December 31, 2025. That’s why Empower’s team works year-round—advisors and tax specialists meet regularly to tweak and optimize before the clock runs out.
2. What’s the deal with the SALT deduction changes?
The State and Local Tax (SALT) deduction cap got a temporary boost after the passage of The One Big Beautiful Bill Act on July 4, 2025. It’s $40,000 in 2025 (up from $10,000), rising slightly each year until 2029, before reverting in 2030.
Who benefits? Mostly taxpayers with AGI under $500K in high-tax states. Hit $600K AGI, and the expanded cap phases out completely.
But even high earners over $600K aren’t out of luck—if you own a pass-through business (S-corp, partnership, LLC taxed as such), you might use the Pass-Through Entity Tax (PTET) workaround. Here, the business pays state taxes, making them fully deductible federally, and you get a state tax credit. As of 2025, 35+ states have a PTET option.
For the right clients, SALT changes + PTET can unlock deductions worth tens of thousands—money that stays in your portfolio instead of the IRS’s coffers.
3. How does Empower approach complex high-earner situations?
Let’s say you’re a business owner with significant investment income, passive rental income, and real estate holdings.
With Empower, you basically have a “tax specialist on demand” baked into your fee – no surprise bills. The process starts with:
- Reviewing the past three years of returns for missed opportunities. (You’ve got three years to amend and claim a refund.) Empower can spot thousands in overlooked deductions.
- Holistic planning based on your goals. Tax strategy isn’t in a vacuum—it’s tied to your investment plan, estate goals, and cash flow needs.
Common missed opportunities for self-employed clients:
- Not deducting health insurance premiums.
- Missing the Qualified Business Income (QBI) deduction.
- Ignoring home office deductions.
More common errors Empower can help catch:
- Capital loss carryforwards lost when switching preparers/software
- Incorrect Backdoor Roth processing
- Missed Foreign Tax Credit
- Wrong cost basis for stock sales (ESPP, options)
- HSA distributions taxed in error
From there, Empower looks forward—maybe setting up a solo 401(k), timing income, or planning capital gains. The idea is to create an ongoing tax playbook, not just fix past mistakes.
4. What real-world tax savings have clients seen?
Missed health insurance deductions are surprisingly common—and costly.
- S-Corp owner: CPA added health insurance premiums to W-2 wages (correctly) but never told the client they could deduct those premiums above the line. Amending three years’ returns saved ~$6,000 in federal taxes.
- Sole proprietor: Deducted health insurance as a Schedule A itemized deduction, but couldn’t benefit due to medical expense thresholds and not itemizing at all. Amending saved ~$7,500.
- Medicare premiums: Many don’t know they qualify as self-employed health insurance deductions. Catching this can save $1,000+ per year.
These aren’t flashy hedge-fund-like wins—but they’re guaranteed returns via tax savings, often compounding over years.
Key Strategies Empower Uses for High Earners
Scott shared a few proactive moves that come up again and again:
Bunching Charitable Contributions
Standard deduction in 2025: $15,750 (single) / $31,500 (married). By combining two or more years of donations into one tax year, you can exceed the standard deduction, itemize that year, and take the standard deduction the next—resulting in a bigger total deduction over time.
Bonus: Donate appreciated assets or use a Donor-Advised Fund for even more efficiency.
Tax Loss Harvesting
Selling investments at a loss to offset gains elsewhere—then reinvesting in similar (but not “substantially identical”) assets—can lower your current-year tax bill while keeping your portfolio allocated. All Empower Personal Strategy clients ($100K+) minimize your tax burden with proactive application of tax-loss harvesting and tax location.
Roth Conversions
Moving funds from a traditional IRA to a Roth IRA lets you lock in today’s tax rate if you expect to be in a higher bracket later. Future withdrawals? Tax-free. This is especially powerful in lower-income years before RMDs kick in.
Saving Money On A Good CPA
A good CPA might charge $150–$400/hour just for tax consultations. Meanwhile, many don’t offer proactive planning at all, focusing instead on compliance and filing.
Empower builds tax planning into its overall wealth management service for clients with $100K+ in investable assets. That means:
- One fee, one integrated plan.
- Advisors and tax specialists in the same room (or Zoom) all year.
- Proactive calls before the deadlines—not “we’ll see you next April.”
The Bottom Line
Big investment wins get the headlines, but year after year, quiet, boring, proactive tax moves can be worth just as much, sometimes more. For high earners, ignoring tax planning is like leaving compounding on the table.
If you’ve got $100K+ in investable assets, Empower is offering Financial Samurai readers a free consultation. Even if you’re confident in your current plan, a second opinion could uncover thousands in missed opportunities.
For a limited time only, book your free, no obligation session here. An Empower professional will review your investments and net worth, and offer some suggestions on where you can optimize, all for free.
Empower’s Tax Optimization Services
Tax optimized investing (tax loss harvesting, tax location, tax efficiency): available to clients investing $100K+.
Tax planning guidance (analysis and recommendations – identify gaps and opportunities in your tax strategy before you file with your advisor and tax specialist): available to $250K+.
At $1M+, clients receive the above, in addition to access to a CPA, at no additional cost.
Disclosure: This statement is provided by Kansei Incorporated (“Promoter”), which has a referral agreement with Empower Advisory Group, LLC (“EAG”). Learn more here.
To expedite your journey to financial freedom, join over 60,000 others and subscribe to the free Financial Samurai newsletter. Financial Samurai is the leading independently-owned personal finance site today, established in 2009.
Business
How To Eliminate That Intense Financial FOMO You’re Feeling

Back in 2012, I thought I had finally conquered financial FOMO after walking away from a well-paying finance job. But after having children, I’ve noticed more and more relapses. If you’ve found yourself battling the desire for more money than you truly need, this post is for you.
Ever since returning to San Francisco from our 36-day trip to Honolulu, I’ve been feeling a greater sense of FOMO. The first week back hit especially hard when Figma IPOed and surged 333% on its first day. Suddenly, we were right back to frenzied markets, with retail investors piling in at sky-high prices.
In Honolulu, my focus was on mainly three things: 1) family, 2) exercise, and 3) remodeling my parents’ in-law unit. Those three priorities consumed all my bandwidth. Between supercommuting and construction, I was spent most days, with little time left to think about chasing investments.
Pickleball and then the beach were my escape. While waiting for the next game, conversations revolved around recapping rallies, kids, or which store sold the best Pirie mangoes. Careers and investments never came up, except when I asked a couple players about Honolulu’s cost of living. The vibe was refreshingly present, grounded, and calm.
The Return Back Was Somewhat Jolting
I had never taken my family on such a long trip before, so the contrast with life back home was especially clear.
With just the four of us at home, family logistics became simpler, familiar camps smoothed out childcare every other week, and the remodeling burden was finally lifted. With all that mental headspace freed up, my mind inevitably drifted back to the markets and to the unsettling realization that the AI boom was racing ahead without me.
On the pickleball courts here, the chatter couldn’t have been more different. Nearly everyone was talking about tech stocks, the bull market, and the next big AI play. Why? Because nearly everyone either works in tech or invests heavily in it. There was no escaping the mania. I found myself longing for the calmer rhythm of Honolulu again.
The Moment That Reduced My FOMO Tremendously
Then something unexpected happened that broke my financial FOMO fever. The first weekend back home, I went to a neighborhood gathering at a local park. Familiar faces were everywhere, including one dad I occasionally hang out with. He works in venture, so I asked whether he ever felt the same financial FOMO I’d been struggling with since returning.
He shrugged. “Kinda, but not really.” Why would he? He spends his days looking for the next big winner, so opportunities are always flowing across his desk. Though he did mention once passing on a company that went on to be a huge success.
That surprised me. If anyone should feel FOMO, it’s investors who had the chance and said no, far worse than never getting a look at all, which is the reality for most of us. If I never had the opportunity, then there was no missing out in the first place. But it also made sense he didn’t feel much financial FOMO since he was already immersed in the hunt for more.
We kept chatting. He asked how my summer had been, so I shared some stories from our time away. Naturally, I asked about his summer too, expecting to hear about some big trip since his family had traveled a lot before. But instead, he told me they hadn’t gone anywhere. He’d been too busy working. Two months into summer, and he was still grinding away.
That was my “ah hah” moment. Suddenly, my financial FOMO evaporated. Here was someone, at least twice as wealthy as me, stuck at home because of work. It reminded me of my banking days, when I had to ask for permission to take vacation—like a kid asking his parents for pocket money. What a crock!
I’m sure his hard work this summer will make him millions more. But he’s already rich. At our age, I don’t want to sacrifice too much time with my kids for incremental wealth that won’t materially change our lifestyle. 18 summers isn’t a lot. I’ve got enough passive income to cover our family’s basic needs. That freedom, I was reminded, is worth more than chasing the next big score.
The Six Steps To Reducing Your Intense FOMO
Financial FOMO comes from comparison, insecurity about our own progress, and the fear of missing a once-in-a-lifetime opportunity. It tends to peak during bull markets, when it feels like everyone else is getting rich except you.
I’m not sure anybody is truly immune to financial FOMO. You can be wealthy, financially independent, retired, or even work in venture capital, and still feel it. But FOMO left unchecked can push you into bad investment decisions, such as buying at peaks, overextending on margin, or constantly second-guessing yourself.
Here are six tactical yet practical steps that may help you manage FOMO better:
1) Build a Core Portfolio You Rarely Touch
One of the best ways to combat FOMO is to remind yourself that you already own a piece of the future. If you’re invested in equities, real estate, Bitcoin, or venture, you’re covered. Even holding something as simple as the S&P 500 means you’re participating in the ongoing growth of our economy. The exact mix of your asset allocation is up to you. What matters most is having a stake in assets that can carry you forward, so you don’t feel pressured to chase every hot new opportunity.
I keep the bulk of my public equity investments in broad index funds. Meanwhile, about 40% of my net worth in real estate, and 15% in private companies.With a solid core, it becomes much easier to tune out the noise and ignore the hype cycles.
For example, if AI truly sparks a wave of IPOs, new startups, and thousands of newly minted millionaires, at least my San Francisco real estate should benefit. I recently experienced a rental bidding war for one of my properties and that’s before the AI IPO wave has even arrived. Investing in the picks and shovels helps ensure you will financially benefit, no matter what.
2) Allocate a “FOMO Fund”
Instead of trying to suppress the urge to participate, give yourself permission, but with guardrails. Roughly 40% of my public equities are in individual growth names, mostly tech. This way, when I see headlines about breakthroughs, like quantum computing, I feel like I’m part of the story rather than left on the sidelines. Of course, during the next correction, I will also lose more than the average index fund investor too.
I’ve also carved out a dedicated “FOMO Fund”—about 5% of my overall portfolio—for speculative money. That’s where I can dabble in individual private companies, new venture funds, or even short-term trends. If it pays off, great. If not, it won’t derail my financial plan. By containing the risk, you scratch the itch while protecting your long-term wealth.
3) Systematize Your Investing With Automation
One reason FOMO hits so hard is because investing often feels optional and emotional. A simple antidote: automation. Dollar-cost averaging into index funds, ETFs, individual stocks, or funds removes the decision-making stress. When money flows into the market on a schedule, you don’t sit around debating whether to chase the next hot stock. Instead, you’re already steadily invested, no matter what the headlines say.
For example, after opening a new personal Innovation Fund account earmarked for my kids with $26,000 ($500 bonus if you invest over $25,000), I enrolled in auto-invest at $2,500 a month. It’s enough out of my cash flow to feel involved without feeling strain. One year later, that’s $30,000 invested; after 10 years, $300,000.
Without automation, it’s easy to fall off track because life gets busy. I have over 30 investment accounts to manage between the four of us. Inevitably, I’m going to miss something, which is why automation is so important to free up mental bandwidth.
I’m concerned my kids may have little chance of becoming financially independent on their own in an AI-driven, hyper-competitive world. Therefore, every dollar I automate for them helps reduce that concern, while ensuring their money is working even if I get distracted.

4) Use Opportunity Cost as a Filter
Before jumping on the next hot idea, I try to ask: What am I giving up if I do this? Am I sacrificing cash flow, peace of mind, or time with family? Am I risking capital I’ll need in five years for housing, education, or flexibility? During bear markets, I certainly get a little more moody. By forcing yourself to weigh trade-offs, you realize some FOMO-driven decisions don’t actually pass the test. I
As someone who enjoys investing more than spending, this opportunity cost exercise often flips for me. I tend to think instead: What is the opportunity cost of spending money on something I don’t really need versus the potential returns if I invested it? Buying this unnecessary $120,000 Range Rover could turn into $300,000 in five years if invested well!
Still, the reality is that not all investments work out, especially the most speculative ones. Corrections and bear markets are a natural part of investing. Which is why it’s worth asking a different version of the question too: What are the joys I’m giving up today in exchange for an investment that may never pan out? That balance helps keep you grounded, whether you lean toward spending or investing.
Losing Money Quickly
Just look at the Figma IPO. I suspect FOMO drove many investors to pile in on day one, paying $100–$133 a share. Fast forward just a few weeks, and the stock is already down about 40% from its peak. I would much rather have spent $25,000 on a memorable family vacation than invested it in Figma and watched $10,000 vanish in two weeks. YOLO!
Chasing hot IPOs at extraordinary valuations is dangerous, so please be careful. Instead, consider investing in these companies before they go IPO so you can sell to investors who experience maximum FOMO.
Always remind yourself that you can and will lose money when it comes to investing in risk assets. Sometimes, this fact is easy to forget during a bull market.

5) Define “Enough” Clearly
FOMO often creeps in when you don’t have a clear baseline for what success actually means to you. If your target is always a vague “more,” then no matter how much progress you make, someone else will always appear to be ahead – whether it’s their bigger house, higher net worth, or latest hot investment. That mindset makes contentment impossible.
What helps is defining enough. For me, that’s when passive income reliably covers our family’s basic living expenses. Once that box is checked, every dollar beyond is truly optional. I can put it toward growth investments, donate it, or try to spend it guilt-free on experiences.
After I hit a passive income target, I try and shift my mindset back toward an early retirement lifestyle. This means less striving, more enjoying. Anchoring to “enough” quiets the noise, and reminds me that I’ve already got enough.
Once you know your number and can sustain your lifestyle, you realize chasing endlessly isn’t freedom, it’s another form of bondage.
6) Change Your Environment
Finally, FOMO isn’t just about the markets, it’s about the people around you. Living in go-getter cities like San Francisco or New York means you’re constantly surrounded by the most ambitious and competitive people. Many of whom are making big money in tech, finance, or startups. The conversations, the headlines, even the birthday gatherings, it all feeds into a sense that you’re in this constant battle where you’re often falling behind.
One way to dial that back is to physically change your environment. Moving to, or even spending extended time in, a slower-paced city or town gives you space to breathe. Suddenly, not everyone is talking about the latest IPO or AI fundraise. Conversations shift to family, community, or quality of life.
It doesn’t mean giving up ambition or opportunity, you can still build wealth anywhere. But by lowering the ambient noise of competition, you reduce the constant comparison game that fuels financial FOMO.
Final Thoughts On Getting Rid Of FOMO
Markets will always swing from euphoria to despair, and there will always be someone making more money than you. But with a sound core portfolio, a small space to take punts, and a clear definition of enough, you can stay disciplined while still scratching the investing itch.
FOMO doesn’t disappear, but with the right systems, it can be managed so it doesn’t manage you.
Readers, do you experience financial FOMO? If not, how do you manage it so you don’t feel like you’re constantly missing out on financial gains? Interestingly, the vast majority of people I speak with in real life say they don’t really struggle with financial FOMO. That makes me curious — what strategies do you use to tame this beast?
Invest in AI So You Don’t Get Left Behind
AI is set to disrupt the labor market in a massive way, for you and for your kids. One way to hedge against that disruption is to invest in AI itself.
With Fundrise’s venture capital product, you can gain exposure to leading private AI companies like OpenAI, Anthropic, Databricks, Anduril, and more. The minimum investment is just $10, and new accounts currently get a $100–$200 bonus.
I recently opened a new account for my children with $26,000 and will auto-invest $2,500 a month for the foreseeable future. My hope is that by riding the AI wave, they’ll benefit from the very disruption that might otherwise work against them.
Fundrise is a long-time sponsor of Financial Samurai, and Financial Samurai is an investor in Fundrise products. Our investment philosophies are aligned. Overall, I’ve invested more than $350,000 in Fundrise Venture.

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